Q is for Quisp and Quake cereal

Quisp was relaunched as the “first Internet cereal”.


I have long been a big fan of breakfast cereal items, as I’ve written about on this blog. But I was fascinated/mystified by the marketing ploy that surrounded two Quaker Oats cereal products in the mid-1960s, Quisp and Quake.

From Nightflight:

“They decided to have the two cereals compete against one another in a kind of popularity contest, broadcasting a TV commercial in which the voice-over announcer, Paul Frees, invited viewers at home to decide: ‘Take sides with either – two new cereals from Quaker, sort of a breakfast feud.’

“Each cereal had its own mascot, but they were essentially the same cereal with different shapes and slogans: Quisp was ‘The quisp new cereal from outer space!’ and Quake was ‘The power cereal from inner space!'”

From the Wikipedia:

“The ads were cartoons created by Jay Ward, who also created the cartoon characters Rocky and Bullwinkle,” – I was a big fan of moose and squirrel – “Dudley Do-Right, and many others, and the ads used some of the same voice actors as the Rocky and Bullwinkle series, including Daws Butler as the voice of Quisp (an alien who was the Crown Prince of Planet Q and, like moon men Gidney and Cloyd of Rocky and Bullwinkle, was armed with a scrooch gun) and William Conrad as the voice of Quake (a miner). ”

From Mr. Breakfast:

“Quisp proved to have much more consumer appeal and traditionally beat Quake in sales. Quaker placed the blame on Quake the character.

“In 1967, Quake the burly miner was transformed into a thinner, only-slightly-more-kid-friendly rendition of himself. The miner’s helmet was traded in for an Australian cowboy hat. The change in appearance was explained in ads by a story line in which Quake entered a ‘new and improver machine’. Gears and automated boxing gloves plummeted the large character until he emerged from the machine thinner (and with a new hat).

“Despite efforts to make Quake less daunting, Quisp continued its reign as the more popular cereal.”

But eventually…

Wikipedia:

“In the late 1970s, Quisp was discontinued due to low sales. It was brought back in the mid-1980s, then again in the 1990s and in 2001, where it was relaunched as the “first Internet cereal”. Consumers were encouraged to visit the Quisp Web site to view animated endings to cartoons on the back of the cereal box.

“Quisp has remained in limited distribution, with Quaker Oats distributing the product in ‘guerrilla displays’ that would appear in a store and last until the product sold out… Quaker Oats also sells Quisp directly to the public through an online store.” But Quake has never been revived.

I found Quisp on Amazon, in multipacks of 3, 4, 6 or 12 8.5 ounce boxes.

About the product –

Low fat
Cholesterol free
Excellent source of 7 essential vitamins

I’m TEMPTED to order it, out of base curiosity.

WATCH the commercials.

ABC Wednesday, Round 20

April rambling #3: 100 days (seems longer)

The niece’s new album: Planet Cole Porter. This is a collection of songs sung by Rebecca Jade with Peter Sprague’s amazing arrangements.

Deliver us from Scripture-citers

Pastorized for your protection

What’s Our Story? How do we defend Western values if we no longer believe the story that used to justify them?

‘They Starve You. They Shock You’: Inside the Anti-Gay Pogrom in Chechnya

Racism, Hot and Cold

Women Don’t Need to Apologize Less — Men Need to Learn How to Apologize

Questions You Should Ask Yourself Before Catcalling Someone

Why Traveling is More Important Now than Ever

Gisele Lagace, Canadian comic book artist, refused entrance at the US border

Rapp On This: Raging scum (bull v girl)

For 18 years, I thought she was stealing my identity – Until I found her

Former Labor Secretary Robert Reich has Fairbanks Disease, which causes stunted bone growth. He’s 4’11”. So he was bullied mercilessly in school until somebody stood up for him. An older kid who he didn’t even know began to beat the crap out of anybody who bothered him. It was the foundational experience of his life.
The older kid was Mickey Schwerner. A few years later, Schwerner joined Andrew Goodman and James Chaney and went door-to-door in Mississippi, trying to register Black voters. You know what happened.

This Lawsuit Goes to 11

Harry Potter and The Problem With The Pensieve Memories

Now I Know: The Rise and Fall of the Flivverboobs and An Astronaut’s Most Important Fan and The Time Travel Trap

Weed can play a significant role in your romantic relationships

The 8 Personalities You’ll Meet When Dating in the U.S.

Space Sex is Serious Business

The picture on the top of the page is of actress Gloria DeHaven. Yet it shows up often on the Internet as being a young Frances Bavier, the woman who would eventually play Aunt Bee on the Andy Griffith Show in the 1960s.

Illustrated Guide To Playing Sports As An Adult!

Five Questions for Rick Geary by Alan David Doane

I did not realize this until recently, but I think I’m becoming a devotee of the British way of punctuation. “British usage omits the apostrophe in the plural form of dates (e.g., 1980s)”. Also, “British style (more sensibly) places unquoted periods and commas outside the quotation marks.”

100 days

New York Times: White House Reporters Recall Their Most Vivid Moments

Fourteen per cent of US Christians left their churches after the election

Here Are The National Monuments At Risk

Massive Corporate Tax Cut Literally Cannot Pass Congress

Seth Meyers: ‘For every action, there’s an equal and opposite clip’

Anti-immigrant hotline bombarded with reports of space aliens

‘I thought it would be easier’

Ivanka & Jared: Last Week Tonight with John Oliver

Music


UNABASHED PLUG for the niece’s new album: Planet Cole Porter. This is a collection sung by Rebecca Jade, with Peter Sprague’s amazing arrangements.

Cuba Gooding, Sr., RIP

Pentatonix’s Acapella Spin of Queen’s All-Time Classic

Simon, Garfunkel, Sound of Silence, live

Kermit sings Once In a Lifetime (featuring The Electric Mayhem)

Flapper pie

K-Chuck Radio: The Arthur Baker Groove System and Saturday morning rock and roll!

Not me: Dinner with Roger Green (Formerly of The Czars), Sun, May 28, 2017, 6:00 pm (event ends at 10:00 pm) in Denver
No Cover!

Music throwback: (I Ain’t Gonna Play) Sun City

“Jonathan Demme’s contribution to ‘Sun City’ was pivotal in getting Nelson Mandela released and ending the South African apartheid.”

Jonathan Demme died at the age of 73 from esophageal cancer. The Boston Globe called him a populist of the best sort.

From Rolling Stone: “In 1987, Demme was nominated for a Best Music Video, Long Form Grammy for his work on “Sun City: Artists Against Apartheid.” Van Zandt co-founded the Artists United Against Apartheid with Arthur Baker and they produced the anti-apartheid song ‘Sun City‘ and the album of the same name.

“‘[Demme’s] contribution to ‘Sun City’ was pivotal in getting Nelson Mandela released and ending the South African apartheid,’ Van Zandt added. ‘He was a saint…'”

Also: “[Bruce] Springsteen won an Academy Award for Best Original Song for “Streets of Philadelphia,” which was featured in the Demme-directed film Philadelphia that stars Tom Hanks. Demme also directed the music video for the song.”

Of Demme’s most famous documentary, Wired wrote: “Stop Making Sense Is Still the Concert Film All Others Try to Be.” I’m very partial to that vintage of Talking Heads’ music, since I saw the band at the Saratoga Performing Arts Center on that tour, one of my two favorite concert experiences ever.

I was a big fan of Demme’s breakout film, Melvin and Howard (1980), and of Swimming to Cambodia (1987 Spaulding Gray documentary), but I’ve never seen his Academy Award-winning The Silence of the Lambs, though it was on HBO when I was visiting my parents at one point.

WATCH AND LISTEN to these Jonathan Demme works:

Sun City – Artists United Against Apartheid

The Demme video here and here
The pop-up video here
Just the music here

Streets of Philadelphia – Bruce Springsteen

Jonathan Demme video here and here

Talking Heads: Stop Making Sense

Trailer of Demme film here and here

In The Still Of The Night – the Neville Brothers

Red Hot and Blue (TV Movie) segment directed by Demme here

MCCM is not a real number, et al.

I wish I were going to be around in 2100, just to see how many calendars, print and electronic, decide to make that year a leap year.

We got home a few days ago to notice a pile of dirt in that area between our sidewalk amd the street. A few other neighbors had the same thing. Who would go around dumping dirt on the curb?

It finally hit us: the dirt was there to fill in the hole from the telephone pole that used to be there! We had two poles right next to each other, and it was a real pain to get out on the passenger side sometimes.

There was extra dirt, though, which the Wife will probably appropriate for some horticultural cause.
***
The Daughter was at school with a substitute teacher. He asked the class the meaning of A.D., and some kids said After Death, which they had gotten from their regular teacher! The Daughter said no, it was Anno Domini, In The Year of Our Lord.

The sub, whose kids went to the same elementary school as the Daughter, said, “Your father is a librarian, isn’t he?” Guilty as charged.

Of course, many folks now use Before Common Era and Common Era.
***
Some quiz the Daughter was taking suggested that MCCM was 1800 in Roman numerals. This hurt my head. It should be MDCCC.
***
I got into a debate with someone as to whether the year 2000 was a leap year. This was a question about how the centennial year is NOT a leap year, which is true (1800, 1900, 2100, 2200) UNLESS the year is divisible by 400 (2000, 2400).

I wish I were going to be around in 2100, just to see how many calendars, print and electronic, decide to make that year a leap year. And I’d feel sorry for those kids born in 2096, 2092, 2088, etc., who will feel extra gypped by the loss of their actual date. I imagine someone will demand a recount.

Systematically listening to the music

LOTS of Paul Simon gets played in October, so the S&G is played in November.

Rubber_SoulI have something north of 1400 compact discs. I haven’t actually counted them, but the Wife bought some furniture designed to hold 1200 CDs, which is what I guesstimated that I had, but I had CDs left over. Oops.

In order to justify having all those shiny discs, I need to actually PLAY them once in a while. So I have a system: movie soundtracks the month of the Oscars (February or March), Broadway music in time for the Tonys (June), TV soundtracks whenever the Emmys take place (August or September).

I own a number of compilation albums I play, dependent on genre. In February, Black History Month, it’s soul/r&b/et al, except for Motown, which is in November, for Berry Gordy’s birthday. April has jazz; September has folk, in honor of my late father; November is rock and roll, for Dick Clark.

Most of my music, though, is tied to artists. I tend to play them on the artists’ birthday week, and I have a blue binder to check out upcoming natal days.

What if it’s a duo or group? Often it’s the artist I most associate with the group, such as Peter Noone, a.k.a. Herman, of Herman’s Hermits. Or if there’s no single key person, it might be the artist whose birthday comes earlier in the year. Phil Everly’s birthday was January 19, and brother Don’s is February 1, so I play them in January.

Some specific arcane rules

ROLLING STONES:
Mick Jagger’s birthday is in July, so I play the commercial albums I bought. But someone gave me a disc of all their albums up through 1980, so all the albums I ripped are played in December, for Keith Richards’ birthday.

BEACH BOYS:
Brian Wilson’s birthday is in June, so I play the bulk of my BB albums then. But both Dennis and Carl Wilson were born in December, so I play the box set then.

POLICE:
I have a bit of Sting’s music, which I play in October. But the Police I play in July for Stewart Copeland’s birthday, earlier in the year than Andy Summers’ December birth.

SIMON & GARFUNKEL:
LOTS of Paul Simon gets played in October, so the S&G is played in November, for Art’s birthday.

THE WHO:
Since I have a few Pete Townsend solo albums, which I play in May, the group’s output I play in early March, for Roger Daltrey’s birthday.

THE BEE GEES:
Barry, the oldest, is born in September. But the late twins, Maurice and Robin, were born in December; that wins out.

THE MONKEES:
Both Michael Nesmith (1942) and the late Davy Jones (1945) were born on December 30.

CROSBY, STILLS, NASH, AND YOUNG
I have the least solo work by Graham Nash, so the group gets played in February.

THE SUPREMES:
I play the group in early March in honor of longest-tenured member, Mary Wilson, listening to Diana Ross later in that month on her birthday.

THE TEMPTATIONS:
Though it’s untrue, I think of the group with two primary singers in its prime years, David Ruffin (b. January 18), lead singer on most of the early hits, and Dennis Edwards (b. February 3), the prominent vocal on most of the psychedelic soul albums.

THE BEATLES:
Since John Lennon started the group, I play the core British albums, plus the Past Masters, which has the singles and EPs, in October. I also play the collection of Tony Sheridan and the Beatles collection which contains Ain’t She Sweet and Cry for a Shadow.
George was the first Beatle to visit the United States, visiting his sister Louise and her husband. I play the American albums in February.
Paul is one of the two survivors, so in June, I listen to the post-breakup stuff, such as the Anthology, BBC, and LOVE albums.
I don’t play Beatles albums in July for Ringo’s birthday, but I DO play Beatles COVER albums, which almost outnumber my Beatles collection.

There are even more rules, but I’d better stop now!

 

Ramblin' with Roger
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